Top 25 Best Selling Products on Amazon in May 2025

Introduction

Thinking about starting or growing your Amazon business? If so, you’ve come to the right place! Any successful Amazon seller knows that taking the time to properly research the products they’re interested in is an essential factor in winning in the eCommerce landscape. Additionally, some of the most profitable Amazon top sellers solve customers’ issues while outperforming competitors’ products.

This is where Helium 10 can assist you. The FREE Helium 10 Chrome Extension gives sellers the tools to discover successful products and become top Amazon sellers in a fraction of the time it takes to research independently.

In the helpful guide below, we’ll examine 25 top-selling products on Amazon using the Chrome Extension and determine what makes them work.

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How to Find Top Selling Products?

The following list of top selling list is full of products that you might not have ever guessed were in the top 25 selling products for the month of November. It’s usually really hard to find products with specific criteria which is why I used Helium 10’s product research tool Blackbox to find these products. Blackbox has a database of billions of products and it allows you to filter products in any of our available Amazon markets. In this case, I filtered for monthly revenue and looked for products with a minimum of 10 million dollars in sales per month and then sorted to find the highest selling products. Here is step by step how I did this in Helium 10’s Blackbox:

Step 1: Go to Helium 10’s Black Box and click on the Products Tab

Step 2: Choose all of the categories that you want to look at. In this example, I chose all of the examples except digital media, CDs and books.

Step 3: Apply the filters and sort the column that says sales to see the highest sales show up at the top of the list:

You can play around with the filters to find different results but the above method is a great way to find the top selling products on Amazon.

Analyzing the data

There are a few different ways to analyze sales data by using Helium 10’s Chrome Extension. The first is to let the sales data populate on the detail page itself like it is in the following example:

You can also pull the Xray extension to see even more details than just sales such as which variation has more sales, sales data, pricing, review count and more!

If you want see a graph of sales over a specific amount of time, you can also click on the sales graphs for a more detailed look at sales over time.

Top-Selling Items on Amazon

1. Amazon Basics Printer Paper 20lb Copy Paper

Monthly Sales: $40,271,512

As you can see, if you have the Helium 10 extension, the sales for Amazon Basics printer paper show up on the product details page. You can also pull the Helium 10 Xray extension to find further details like you see below:

This particular product is being sold in 10 reams (5,000 sheets of paper) which is something else to keep in mind when selling products. If your product is something that companies or other groups might want to buy in bulk, this is a great way to sell your product for a higher price point

In addition, you can also see the history of sales over time by clicking on the sales graph within the extension:

2. Apple 2025 MacBook Air 13-inch

Monthly Sales: $28,014,990

3. Brampton Monaco 9-Piece Rectangular Teak Patio Dining Set

Monthly Sales: $25,441,994

4. Apple Watch Series 10

Monthly Sales: $18,774,464

5. Nespresso Capsules Vertuo Coffee Pods

Monthly Sales: $16,143,867

6. LMNT Zero Sugar Electrolytes

Monthly Sales: $15,370,060

7. Hammermill Printer Paper, 20 lb Copy Paper

Monthly Sales: $14,919,636

8. Bounty Quick Size Paper Towels

Monthly Sales:  $14,623,184

9. Apple iPad 10th Generation

Monthly Sales: $14,172,782

10. Apple 2024 MacBook Pro Laptop

Monthly Sales: $13,628,675

11. Premier Protein Shake

Monthly Sales: $13,268,403

12. Apple 2025 MacBook Air 15-inch

Monthly Sales: $11,588,644

13. Samsung Galaxy S25 Cell Phone

Monthly Sales: $11,196,147

14. Pampers Baby Diapers

Monthly Sales: $11,217,162

15. ZINUS 10 Inch Green Tea Memory Foam Mattress

Monthly Sales: $11,081,743

16. Nutrafol Women’s Balance Hair Growth Supplements

Monthly Sales: $11,049,609

17. Charmin Toilet Paper

Monthly Sales: $10,722,464

18. Beats Studio Pro – Wireless Headphones

Monthly Sales: $10,794,012

19. Apple Watch SE (2nd Gen) Smartwatch

Monthly Sales: $10,839,127

20. Skylight Calendar: 15-inch Wall Planner Digital Calendar

Monthly Sales: $10,458,512

21. Owala Insulated Stainless Steel Water Bottle

Monthly Sales: $9,890,942

22. Stanley Quencher H2.0 Tumbler with Straw 14 oz

Monthly Sales: $9,733,989

23. CELSIUS Sparkling Functional Energy Drink

Monthly Sales: $9,726,665

24. SAMSUNG Class Crystal UHD 4K Smart TV

Monthly Sales: $9,477,547

25. Shark NV352 Navigator Lift Away Upright Vacuum

Monthly Sales: $9,899,878

Ready to start your Amazon selling journey with the power of data-driven insights?

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Conclusion

Even though carefully studying Amazon’s Best Seller List with the Helium 10 Chrome Extension can provide valuable product insights, it’s crucial to perform your own research, as it will help you much more.

If you feel like you received a solid beginner’s understanding of what to look for in a product or are interested in learning even more so you can start selling, be sure to check out the Product Research Masterclass podcast. This podcast, hosted by top Amazon seller Bradley, provides proven methods of success on various Amazon subjects, including how to start a private label business, locate profitable niches, select the best Amazon products, and more.

Successfully launching a brand new Amazon business from square one can be incredibly challenging and time-consuming, preventing you from spending time with your family or experiencing all life has to offer. That’s why we recommend using Helium 10’s marketing tools to help lighten the load on many different aspects of the Amazon selling process.

Remember, the journey to the top often begins with a single product, so get out there and start researching today.

Happy Selling!