Compatible with: Amazon Helium 10 Ads – AI Powered Amazon PPC Solution An intelligent advertising solution for optimizing your Amazon campaigns. View Pricing Benefits of Helium 10 Ads, powered by Pacvue Create, manage, and optimize Amazon ad campaigns with ease Launch fully automated, AI-driven ad campaigns in minutes—no PPC expertise required Save hours by setting up and managing multiple PPC campaigns in bulk Increase conversions by scheduling ads when customers are most likely to buy Maximize ROAS by leveraging precise, AI-powered keyword and bid suggestions Now Included in Helium 10 Platinum Take advantage of our AI Advertising feature within Helium 10 Ads and launch fully automated ad campaigns in minutes—no PPC expertise required. Sign Up Fully Automated Ad Campaigns Automate essential tasks like budget allocation, bid adjustments, keyword optimization, and ad scheduling faster and more effectively with AI. Sign Up Save Hours with Rules-Based Advertising Save hours of work by setting up and managing multiple Amazon PPC campaigns and campaign types in bulk. Sign Up Customizable Expert Templates Elevate your ad campaigns by launching advanced strategies in seconds using templated rules from our expert team. Sign Up Automation to Save You Time, Control to Save You Money Track performance and manage the optimization of your Amazon Advertising campaigns efficiently and effectively. Sign Up The Smarter, Simpler Way to Bid Powered by sophisticated AI, Helium 10 Ads delivers precise keyword bidding suggestions to maximize product visibility. Sign Up Optimize Campaigns With Just a Few Clicks Save time and reduce your TACoS by automating your keyword and bid adjustments with the power of AI. Sign Up Effective Campaigns Need Big Picture Data Gain control of your ad spend and allocate funds for maximum impact with a full picture of all your advertising data. Sign Up Fast & Easy Campaign Launches Create and launch campaigns at scale with our built-in setup wizard. Sign Up for Free TikTok Features now in Diamond Plans & Pricing Effortlessly expand your Amazon operations to TikTok Shop with our new suite of TikTok-specific features now included in Diamond! Save up to 25% per month when billed annually See annual pricing Coupon applied. You have a % off discount! Coupon code “” is not valid. Coupon is not available for Monthly plans. Coupon is not available for Annual plans. Diamond Platinum Starter Diamond $229 $279 / mo Buy Now Platinum $79 $99 / mo Buy Now Starter $39 $49 / mo Buy Now Diamond $229 $279 / mo Billed Annually Buy Now Perfect for expert sellers looking to scale – on Amazon and beyond Platinum $79 $99 / mo Billed Annually Buy Now Everything for building a business— now with AI Advertising! Starter $39 $49 / mo Billed Annually Buy Now The training and tools you need to get started Product Research Black Box Watch Video Find profitable product opportunities on Amazon Limited Black Box for Influencers Limited Xray Watch Video Powerful product data available through your browser Xray for Walmart Limited Limited Xray for Influencers Review Insights Product Launchpad Up to 2,000 ideas Up to 2,000 ideas Limited Keyword Research Cerebro Limited Magnet Limited Xray Keywords 5 Uses Keyword Sales Advanced Brand Analytics Advertising AI Advertising Rule-Based Automation Keyword Recommendations Dayparting Ad Spend Limits $5k/mo free | 2% $1k/mo free | 2% Operations Managed Refund Service Included | 15% Alerts 200 Products 20 Products 2 Products Follow-Up 15,000 Emails 5,000 Emails Inventory Management Up to 40 SKUs Limited Business Evaluations Learning Freedom Ticket Watch Video Amazon training from renowned subject experts Amazon PPC Academy With Token Connected Exit Ticket Get Started with Helium 10 Ads Leverage the power of Helium 10 Ads to take control of your PPC! Sign Up Increase Traffic Drive Sales Save Time FAQs Do You Have to Pay for Amazon Ads? The vast majority of Sponsored Ads operate on a Cost-Per-Click (CPC) model, meaning you have to pay Amazon each time a user clicks on your ad. The seller can decide how much they want to bid on a keyword and can adjust their budget as needed. What Is an Amazon PPC Software/Tool? Amazon Pay-Per-Click (PPC) software enables sellers to showcase their product in Amazon’s search results or product detail pages. A PPC solution helps sellers maintain control of keyword bids (how much you’re willing to pay per click) and budget (how much you’re willing to pay for ads on a given day). How Much Does PPC on Amazon Cost? The cost of Amazon PPC changes based on competition, product category and the keywords you target. Typically each click is less than $2. Is PPC Worth It on Amazon? Amazon PPC is one of the best ways to showcase new products and increase traffic to your product listing so the shopper can make a purchase decision. What Are the Different Types of Amazon PPC Ads? Amazon PPC ads fall into one of three types: Sponsored Product Ads, Sponsored Brand and Sponsored Display. Sponsored Product Ads – These ads may be displayed in several places within search results and on product pages based on relevant keywords or products. Sponsored Brand Ads – These ads appear above the search results and showcase at least 3 products with your brand logo and copy. Video ads also fall into this category. Sponsored Display Ads – These ads appear on product detail pages in prominent places at the top of the page as well as under the bullets or the Buybox. Retargeting campaigns are also available with this campaign type. What’s the Difference Between Amazon SEO & PPC? Amazon SEO is the act of optimizing your product listing in order to show up at the top of Amazon Search for relevant keywords. SEO is the non-paid (organic) way of maximizing your product’s exposure. Amazon PPC is the paid version of maximizing your exposure, by paying Amazon for each click to your product listing. What Is Amazon Demand-Side Platform (DSP)? The Amazon DSP provides the opportunity to further develop a seller’s Amazon advertising strategy through advanced targeting, precise Amazon audience control, and more display ad placement through Amazon’s O&O (owned-and-operated) inventory. What is Helium 10 Ads? Previously known as Adtomic, Helium 10 Ads is a powerful, AI-driven advertising solution for automating and optimizing your Amazon ad campaigns. It provides big picture data and allows you to automate a lot of the work, saving you time and improving ROI. Testimonials Amazon FBA Course Resources Sign Up for Free Your Winning Solution See How Sellers are Succeeding With Helium 10 Buy Now View Pricing Proven Expert Strategies “The Freedom Ticket course is incredibly well-organized, offering top-notch expert content that is both comprehensive and actionable.” Eyal E. | E-Commerce Seller Learn from the Best Names in the Industry With over 30+ expert guests, Freedom Ticket covers everything you need to win on Amazon. Start Learning from the Pros 9,604 People signed up last week. Start Using Helium 10 Ads Today! If you’d like to try Helium 10 Ads for yourself, sign up to check it out online today! Sign Up Thought Leadership, Tips, and Tricks Never miss insights into the Amazon selling space by signing up for our email list! Subscribe 28 minute read Amazon PPC Guide: What It Is & How to Get Started 31 minute read Advertising on Amazon: How to Get Explosive Amazon Sales via PPC Ads 8 minute read 10 Amazon PPC Mistakes That Are Eating Your Advertising Profits The Details How to Create an Amazon PPC Strategy Pay-Per-Click (PPC) is the one of the best ways to gain visibility for your Amazon product listing to potential customers. If you aren’t already using Sponsored Ads for your product, we’ve made it easier than ever to dive in with Helium 10 Ads (our Amazon PPC management software). If you are already using Sponsored Ads, you know how challenging it can be to manage your Amazon PPC account. Our customizable rules engine provides you with the necessary means to gain control of your account, execute your PPC strategies, and get back your most valuable resource – your time. How to Automate Amazon PPC Campaigns If you’ve ever spent time combing through Amazon search term reports for wasteful or high-selling search terms, you know how tedious and time-consuming it can be. Even if you’re a pro with Excel filters and pivot tables, it’s tedious. With a tool like Helium 10 Ads, you can automate these processes! You can use our custom algorithm or set the threshold that you think makes a search term successful or poor performing and Helium 10 Ads will automatically analyze your PPC performance data to provide suggestions. If a search term meets the criteria you’ve set, we’ll take action and make any kind of keyword adjustment you need! It may sound simple, but the time it saves you in optimizing your Amazon account on a regular basis really adds up. With Helium 10 Ads customizable rules, the possibilities for many PPC strategies are endless. How to Use Helium 10 Ads Like a Pro Helium 10 Ads empowers you to launch, optimize, and scale your Amazon advertising campaigns with ease. Whether you’re new to PPC or a seasoned seller, our AI-powered automation and rule-based controls help you maximize ad performance while saving time. Leverage the power of real-time analytics and custom dashboards to monitor your ad spend, sales, ACOS, impressions, clicks, and key performance metrics like Total Advertising Cost of Sales (TACoS). With this full-picture view, you can confidently allocate ad spend for maximum impact. Take control of your PPC strategy with AI-powered campaign automation, keyword bid optimizations, and custom rules to fine-tune performance. Automate bid adjustments, add high-performing keywords, and eliminate wasted spend with negative keywords—all with precision and efficiency. Sign up today and start using Helium 10 Ads today to streamline your ad management, improve ROI, and gain a competitive edge on Amazon!